At SUTRAALOOMS, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and safeguard your information when you interact with our website, social media platforms, or services.

1. Scope & Applicability

This Privacy Policy applies to all visitors, customers, and users of SUTRAALOOMS, including those accessing our website, placing orders, or communicating with us via email, WhatsApp, Instagram, or other digital platforms.

By using our services, you consent to the practices described in this policy.

2. Information We Collect

We may collect the following categories of information:

a. Personal Identification Information

Full name

Phone number

Email address

Shipping and billing address

b. Transaction & Order Information

Order details and purchase history

Payment confirmation details (processed securely via third-party gateways)

GST details, if provided for invoicing purposes

c. Technical & Usage Information

IP address

Browser type and device information

Website usage data through cookies and analytics tools

3. Purpose of Data Collection

Your information is collected and used strictly for the following purposes:

To process, confirm, and deliver your orders

To generate GST-compliant invoices

To provide customer support and respond to inquiries

To communicate order updates and service-related information

To improve our website, services, and product offerings

To send promotional or marketing communications (only with your consent)

4. Payment Security

All payments are processed through secure, PCI-DSS-compliant third-party payment gateways.

SUTRAALOOMS does not store credit card, debit card, UPI, or net banking credentials.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Enhance website functionality

Analyze traffic and user behavior

Improve customer experience

You may choose to disable cookies through your browser settings; however, some website features may not function optimally.

6. Data Sharing & Disclosure

Your personal data is shared only when necessary and strictly with:

Trusted payment gateway providers

Courier and logistics partners

IT service providers supporting our website operations

We do not sell, rent, or trade your personal information to third parties under any circumstances.

7. Data Storage & Protection

Your data is stored securely using industry-standard safeguards.

Access to personal information is restricted to authorized personnel only.

We take reasonable measures to protect data from unauthorized access, misuse, loss, or alteration.

8. Retention of Information

Personal data is retained only for as long as necessary to:

Fulfill business and legal obligations

Maintain transaction records as required under GST and Indian tax laws

Resolve disputes and enforce agreements

9. Your Rights

You have the right to:

Access the personal information we hold about you

Request correction of inaccurate or incomplete data

Withdraw consent for marketing communications at any time

To exercise these rights, please contact us using the details provided below.

10. Third-Party Links

Our website or social platforms may contain links to third-party websites. SUTRAALOOMS is not responsible for the privacy practices or content of such external sites.

11. Policy Updates

SUTRAALOOMS reserves the right to update or modify this Privacy Policy at any time. Changes will be effective immediately upon posting on our website.